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INNOVATION STORIES

Our innovation insights

A collection of case studies and articles about innovation management, business design and building innovation capabilities.

Value Proposition Canvas for understanding customer needs

The Value Proposition Canvas is a tool which can help ensuring that a product or service is positioned around what the customer values and needs.

How to innovate? A starter’s guide to innovation

There are many innovation activities a company could employ to innovate, such as ideation workshops, hackatons, design sprints, intrapreneurship contests, open innovation etc.

Innovation in small businesses: Why innovate?

Innovation is the recombination of existing factors to create value for the involved actors: customers, company, partners and suppliers.

Omnichannel and retail innovation

Omnichannel, a buzzword many of you have heard over the past couple of years. At its core, Omnichannel is about retail innovation.

Customer experience innovation with goal setting

We all heard about customer experience innovation. While other wonder where to start, others wonder whether there's any stone left unturned.

Blue Ocean Strategy authors voted top thinkers

INSEAD professors W. Chan Kim and Renée Mauborgne, the authors of Blue Ocean Strategy, have been voted today, November 18th, as the world’s most influential management…

Design Thinking for next evolution in snowboarding

Are you already thinking about the winter holidays? (I mean snow and slopes, not Santa Claus). It’s only the beginning of November, but I have…

Viima – Our partner platform for idea management

IdeaCenter is a corporate innovation platform that provides organizations the capability to network and orientate the intelligence and creativity of employees and external stakeholders

Blue Ocean Strategy versus competitive-based strategy

Have you come across “BOS vs ROS” and thought what is this non-sense jargon? We try to clear this out for you.

What is Blue Ocean Strategy – Training Overview

Our Blue Ocean Strategy training programme introduces you to the BOS concept, innovation process and market creating tools, focusing both on learning and on generating…