Our innovation insights

A collection of case studies and articles about innovation management, business design and building innovation capabilities

Understand customer needs with value proposition canvas
The Value Proposition Canvas is a tool which can help ensuring that a product or service […]
Customer experience innovation
Introduction We all heard about customer experience innovation. While other wonder where to start, others wonder […]
Design thinking snowboarding
Design Thinking at Burton Are you already thinking about the winter holidays? (I mean snow and […]